Introducing Lil' Weezie: our baby & kids collection

Introducing Lil Weezie: Our first ever baby and kids’ collection for enjoying the stay the lil way!

Weezie Kids Collection


This moment feels like a birth, which makes sense because it was prompted by our own. When we launched Weezie in 2018, Liz was pregnant with her first daughter, Tempe. She was gifted eight (!!!) baby towels—but couldn’t find one that was justttt right. Liz wanted to wrap up Tempe in the same cozy quality as Weezie. Luxe for the littles became a fixation, and we started dreaming of a baby and kids’ line.

Two years of development, 150 hours of in-home testing with real customers, and three real Weezie babies later, and we have perfected the details across five products just for babies & children. 


We emailed our customers and asked what you all were looking for in a baby collection. You told us you wanted baby items that were soft, absorbent, and you gave us a laundry list of size issues to solve for (robe sleeves that could be rolled, a baby towel, and a kids towel, the list goes on). Once we thought we had the perfect items developed, we gathered a group for in-home testing. Over the course of 150 hours of in-home testing with real life Weezie hype girls, we tweaked the products to ensure they were just what we (and you!) were looking for. 

The big little reveal...

It’s finally here! After so much anticipation, we’re beyond excited to bring you products including...

Baby Hooded TowelKids’ Hooded Towel 


Bib & Bib (Set of 2)


Lil Washcloths



Lil Robe


Weezie Kids Bundles


Bundle & Save 15%


Every item in the Lil Weezie collection is made from the same high quality terry as our core collection (100% organic long-staple cotton - the best of the best). It’s hypoallergenic, low linting and OEKO-TEX® certified, meaning there are absolutely no harsh chemicals.

Remember, we think of “perfect” as ever evolving and based on what YOU want. If there is ever a detail you would change, let us know. We’re constantly evolving this idea of perfection–obsessing about the quality, details, colors, and more. Because we want you to enjoy the stay—the big and lil way. 

Liz and Lindsey