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Weezie Towels' wordmark with a camel illustration.

Our Story

It all started with the towel

Newly married and recently moved, Liz had a lackluster experience looking for luxury towels. She approached her long-time friend Lindsey and the two immediately agreed that there was a gap in the market. They hit the ground running to modernize luxury and introduce the world to Weezie.

CEO Lindsey Johnson and Creative Director Liz Eichholz sit on a couch.

After years of research, we’ve developed the perfect towel

An illustration of a needle and thread.

Soft, fluffy, and absorbent

We work with a third generation family-owned factory in Portugal to create the perfect terry from 100% organic long-staple cotton for our Bath Towels and Robes.

An illustration of a needle and thread.

Embroidered and inspected by hand

Our team of in-house embroidery experts in Atlanta adds the finishing touches to your order. Each and every embroidered item is created and inspected by hand before we send it to you.

A model holds a stack of white towels with light pink piping.

Elevate your everyday

An illustration of a needle and thread.

Make it your own

Choose from dozens of piping and embroidery combinations to design something unique and just for you.

An illustration of a needle and thread.


We’ve thought of the little things: rounded corners and loop for faster drying. Attached robe ties and buttons on sleeves for frustration free wearing. We believe in celebrating moments of delight in the everyday–which we hope begins or ends drying off with luxury towels.

A model wears a white bath robe with light blue piping and  monogram. She buttons the cuff of her sleeve.

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